AMC Entertainment Holdings (NYSE:AMC) wants to keep crypto lovers close as it announced that digital gift cards for its cinemas can now be paid with cryptocurrencies.

Chief executive Adam Aron stressed that Dogecoin will be accepted, alongside Ethereum, Litecoin and Bitcoin Cash.

READ: Lloyds Bank, Rolls-Royce and AMC Entertainment among UK private investors’ top picks for the month

Aron said last month that the dog-faced coin would be included in the list of cryptos that can be used to buy tickets.

He conducted a poll of 140,000 people on Twitter, asking whether they were willing to pay with Dogecoin.

“It’s clear that you think AMC should accept Dogecoin. Now we need to figure out how to do that. Stay tuned!,” he commented after the poll was completed.

Shares shed 2% to US$36.18 in premarket trading.

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